Artificial Intelligence (AI) is changing the landscape of video production, and one of the most significant and intriguing applications is the upscaling of old video content into higher resolution. if you’ve been doing videos for your business for years, you’ll know how quickly old you YouTube videos are becoming obsolete due to their low resolution. This post will talk about how you can quickly and easily breathe new life into your business YouTube channel as well as revamp your video content throughout your website.
4K is a Must in 2023
In recent years, 4K video has become increasingly popular, and as a result, many older videos are now obsolete. However, AI-based upscaling technology is making it possible to bring old content back to life and make it usable again in the age of 4K video. Up until recently, upscaling video content to a higher resolution was a challenging task, often resulting in blurry and distorted images. However, with the development of new AI algorithms, video upscaling has become much more effective. AI-based upscaling algorithms use machine learning to analyze the content of a video frame-by-frame, and then use that information to generate additional pixels that fill in the gaps and create a higher-resolution image. The most impressive AI-based upscaling techniques is deep learning, a subset of machine learning that uses neural networks to learn from large datasets. By training deep learning models on thousands of high-resolution videos, these algorithms can now effectively upscale lower-resolution videos to 4K or even 8K resolution with remarkable accuracy.
The benefits of AI-based upscaling technology are significant. For starters, it allows older video content to be repurposed for modern audiences. Videos that were once too blurry or pixelated to be watchable in high resolution can now be brought up to 4K quality, making them more visually appealing and enjoyable to watch. This means that video producers can repurpose older content without the need to reshoot or recreate it entirely, saving both time and money. AI-upscaling technology can also bring new viewers to your newly upscaled video content. taking your old professional video content and upscaling that can allow you to reupload that content and start to optimize it.
It’s Not Going to Eliminate Shooting Natively in 4K
It’s important to note that while this AI-based upscaling technology has come a long way in recent years, it’s not a perfect solution. There are a lot of limitations of what it can do, and many videos will not benefit from upscaling as much to others. One thing that we have seen in our testing is that video content shot with professional cameras tends to upscale better than lower end cameras. Another thing is video content with a lot of camera motion can also suffer in these upscaling tools. Another claim that has been made online is that camp shoot in lower resolutions, like 1080P can still be used in upscale to 4K. This is simply not the case and these upscalers are not a suitable replacement for the latest professional 4K and 8K video cameras. The key benefit we have seen with this technology is to reuse a clip or two video content that would be otherwise impossible to reshoot. A made to order machine that may not see production for another six months, archival footage, and other rare or video that is virtually impossible to replicate.
